U.S. HISPANIC

Telemundo Deportes will offer moren than 270 hours of action from Rio 2016 Olympics

Maribel Ramos-Weiner| 21 de julio de 2016

Telemundo Deportes unveiled its digital coverage plans for the Rio 2016 Olympics, which begin on Wednesday, August 3rd with women’s soccer, two days before the Opening Ceremony. In total, Telemundo Deportes will offer more than 100 hours of additional Olympic coverage than it did for London 2012. The digital experience on Telemundo Deportes online properties and social media channels will point to NBC Olympics digital platforms featuring simultaneous live broadcasts of every top Olympic event and will allow viewers to use their mobile devices to follow their favorite sport or national team in Spanish. Through NBC Olympics, viewers can watch repeat footage of event highlights, awards ceremonies, medal rankings and extensive coverage on the ground from the venues.“Our digital coverage from Rio will go well beyond live streaming the competitions. The Olympic experience we are providing across our platforms is the most extensive ever. Our digital offering will connect seamlessly with our linear efforts on Telemundo and NBC Universo and our audience will enjoy access to unique camera angles, behind-the-scenes footage through the NBC Olympics platforms, and will get to know the athletes through exclusive interviews with our sports team. In short, we will give viewers more control over their Olympic experience,” said Eli Velázquez, executive vice president, Telemundo Deportes. Telemundo Deportes digital platforms, telemundo.com/rio2016, Telemundo Deportes App and Telemundo Deportes en Vivo App, will feature live stats, exclusive videos, reports and interviews. Users can already visit {Telemundo.com/Rio2016} for a wealth of information about the disciplines in which many Latin American and US Hispanic athletes will be competing. Viewers can also stay informed via Twitter @telemundosports and on the Telemundo Deportes Facebook page, hashtag #TelemundoRio.

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