U.S. HISPANIC

Univision Studios’ first dramatic program Eva Luna reaches 5.2 million viewers

Maribel Ramos-Weiner| 4 de noviembre de 2010

The premiere of Univision Studios’ first dramatic program Eva Luna delivered impressive audience figures for the network, reaching 5.2 million Total Viewers 2+ who tuned in to all or part of the novela’s premiere episode on one of television’s highly competitive nights.Eva Luna, produced by Venevision International in association with Univision Studios, attracted an average of 3.3 million Total Viewers 2+, 1.8 million Adults 18-49, 1.1 million Adults 18-34, and 1.3 million Persons 12-34, regardless of language. In fact, thanks to its powerhouse primetime block, Univision was the #4 broadcast network on Monday night among Adults 18-34 and Persons 12-34, beating NBC and CW among all viewers.“We are extremely proud of Eva Luna’s debut performance and the outstanding product our Univision Studios team, in association with our partners at Venevision International, have put together for our audience. This is yet another example of our commitment to offer the best content in television today and our network’s ability to deliver on its promise. Every product we offer continues building on our momentum as we further our success as one of the largest media companies in the industry today, regardless of language” said Luis Fernández, president of Entertainment for Univision Network and Univision Studios.

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