UNO Productions’ Luis Medina Acquires Rights to Represent Iconic Character Topo Gigio in the U.S. Hispanic Market

UNO Productions Inc. has acquired the rights to represent Topo Gigio in the U.S. Hispanic market, opening a new chapter of opportunities for one of the most beloved and recognizable characters in international entertainment.

Created in Milan in 1958 by artist Maria Perego, Topo Gigio has captivated generations with his charm, humor, and unmistakable personality. His story has transcended borders, languages, and formats. The character remains a vibrant global entertainment icon, reaching audiences through digital media, live productions, theatrical shows, music, licensing, consumer products, and social platforms.

With a legacy that continues to evolve from generation to generation, Topo Gigio offers opportunities for TV networks, brands, event producers, sponsors, and media partners looking to connect with family audiences through one of the world’s most recognizable and beloved characters.

AN ENTERTAINMENT LEGACY

Topo Gigio has shared the screen and created memorable moments alongside some of the world’s most renowned personalities, from Louis Armstrong, Michael Jackson, and Shakira to Lionel Messi, Martin Scorsese, David Letterman, Joan Rivers, and many others.

His historic appearances on The Ed Sullivan Show, where he appeared 62 times, demonstrated that Topo Gigio was not simply a guest character—he was part of the show. His humor, charm, spontaneity, and ability to interact with hosts, artists, and celebrities created unique and memorable moments. That same formula opens the door to a new generation of opportunities.

The character expanded throughout Latin America, Europe, Asia, and other regions, and continues to connect with children, families, and adults who grew up loving the little mouse.

OPPORTUNITIES FOR TOPO GIGIO

In this new chapter, under the rights represented by UNO Productions, Topo Gigio can be featured in special appearances, recurring segments, interviews, parodies, and interactions with hosts and celebrities on late-night and talk shows; on TV and streaming platforms through morning shows, specials, reality programs, family programming, music, sports, and new entertainment formats; as well as in brand partnerships involving advertising campaigns, branded content, digital collaborations, product launches, experiences, and activations.

Topo Gigio can also be part of live events and entertainment, including special appearances, red carpets, corporate events, festivals, celebrations, and experiences designed for multigenerational audiences.

MUCH MORE THAN NOSTALGIA

With more than six decades of international recognition and a digital presence that continues to connect with new generations, Topo Gigio offers producers, platforms, and brands something that is difficult to replicate: instant recognition, nostalgia, humor, charm, and a personality capable of connecting generations.

“Our goal is to develop new partnerships and opportunities that bring Topo Gigio into today’s U.S. Hispanic entertainment landscape—from TV and late-night programming to digital content, live entertainment, and collaborations with major brands,” said Luis Medina, head of UNO Productions.