MERCADEO Versión en español

Walmart launches second round of Get on the Shelf contest for entrepreneurs

8 de julio de 2013

Joel Anderson, presidente y director general de Walmart.com

Walmart has launched a new season of Get on the Shelf, a competition with the public as judge developed by @WalmartLabs, which gives entrepreneurs the chance to present and sell their products on Walmart.com and, if all goes well, in selected Walmart stores. The contest will remain open to entries until July 31 and will allow entrepreneurs, business owners and inventors to submit their products for a chance to make it big through Get on the Shelf.The competition is open to a wide range of products, and every entrepreneur in the country is invited to take part. Right now Walmart has a particular interest in seeing products Made in U.S.A. as part of its commitment to American suppliers, as well in reviewing other articles in a wide range of categories.“We’re calling on entrepreneurs and inventors from across the country to help us discover the next big thing. In return, Walmart is giving them exposure to millions of potential customers” said Joel Anderson, president and CEO of Walmart.com. “Get on the Shelf taps into the spirit of American innovation and gives our customers a voice in selecting the products that will help them live better” he said.Businesses and product developers can submit articles that complement the range of items sold on Walmart.com, such as electronics, household articles, toys, games and clothing. All entries will be analyzed by Walmart merchants, after which the public will be asked to vote for their favorite products late this summer.

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