MERCADEO Versión en español
Rupert Murdoch, Robert Rodriguez confirmed as speakers at FIAP 2014
Cristian Vergara| 18 de marzo de 2014
The Ibero-American Advertising Festival, or FIAP, together with AHAA and the Circulo Creativo, confirmed the participation of media mogul Rupert Murdoch in the cycle of conferences dubbed Thinking Under the Influence: The Next Five Years.Murdoch is CEO and principal shareholder of News Corp., which includes such newspapers as Britains The Sun, The Times of London, New York Post, Wall Street Journal, television networks including Fox TV, Fox News and Sky, and moviemaker 21st Century Fox. The Murdoch empire is considered the second largest and most influential media conglomerate in the world.The magnate joins Mexican film director Robert Rodriguez, who wrote, produced, directed and edited such movies as Desperado, From Dusk Till Dawn, Grindhouse and Machete.The cycle of presentations will be rounded out by Prince Royce, currently one of the biggest music stars in the U.S.; Christian Martinez, head of Hispanic sales in the U.S. for Facebook; Jamie Moldafsky, CMO at Wells Fargo, Johah Berger, author of Contagious: Why Things Catch On; Sol Trujillo, digital media pioneer; Nico Pimentel, cofounder and innovation director at + Castro; Papon Ricciarelli, CEO of DON; Rui Porto, CMO of Havaianas; Olivier Francois, CMO of Chrysler Group; Jane Gould, CMO of Viacom; Juanjo Duran, head of Hispanic content on You Tube; Mark Lopez, head of Hispanic audience at Google in the U.S.; Borja Perez, senior VP of digital and social media at Telemundo Media; Nuria Santamaria, multicultural strategy director at Twitter; and James Ortiz, CMO of the U.S. Army.
