MERCADEO Versión en español
The Festival of Media LatAm published an agenda of this new edition
Patricia Molina| 8 de septiembre de 2014
El Festival of Media LatAm se llevará a cabo en el Hotel Fontainebleau Miami Beach del próximo 1 al 3 de octubre del 2014
In recent years, Latin America has had a high social, political and economic change, while the impact of globalization on the region has transformed old identities and created a new kind of power. The Festival of Media LatAm this year will encapsulate this and explore the impact that this transformative power has had in the region and the global media industry.To give life to this, there will be a variety of activities and talks that will serve as a showcase scenario to educate and inspire. Celebrities such as Gerhard Zeiler, president of Turner Broadcasting International, take into account the transformation in the consumption of news and entertainment. Meanwhile, the Hollywood icon Jon Landau, producer of Avatar and Titanic, explained the power of storytelling; brands like Fiat and Coca-Cola give you an idea about how they have transformed their storytelling skills constantly to exceed the consumers expectations. However, futurist, philosopher and television presenter, Jason Silva will take participants to an exciting journey into the future of humanity and the power of wonder. The Festival of Media LatAm will be held at the Fontainebleau Miami Beach Hotel next October, 1st to 3rd, 2014. This event will attract over a thousand media professionals, from more than 26 countries. For a complete schedule go to {Festival of Media; http://www.festivalofmedia.com/latam/agenda?_cldee=bWFyaWFAcHJvZHUuY29t}.
