MERCADEO Versión en español
Dora Medrano from Carbo Films: The incorporation of Hugo Menduiña brings experience and sensitivity to the Hispanic market
1 de junio de 2015
Hugo Menduiña se incorpora con su sello distintivo al staff de Carbo Films
The Carbo Films family keeps growing and this is evident with the incorporation of the Spanish director Hugo Menduiña to its staff. Dora Medrano, EP and President of Carbo Films, told PRODU that they are delighted with the designation. I have been a fan of his work for a long time and I am excited to have him on board. He has a true talent for fusing technological precisión with genuine human moments in his work, she says.Medrano comments that Hugo, who has worked all over the world, “brings a wide range of experience and sensibility that I think are very appropriate and important for the multicultural US Market. Recently, he wrapped a spot for Audi called Wanderlust out of DDB Spain which is a perfect example of his signature style. Menduiña, of Spanish origin comments that life is like a soundtrack, thus revealing his passion for music and how important it is in advertising pieces. He has worked in Spain, Italy, Holland, and the US. He confessesthat one of his dreams is to be capable of filming a moving such as those made independently in Europe and the US.Carbo Films just finished shooting Palm Breeze for Trisect, Chicago, Chase for Zubi, Nescafe for Casanova, and Samsung for Lopez Negrete.
