Samsung, Coffee-Mate and Lucky Charms are among the top 2015 brands according to Tumblr review

Tumblr listed its top sponsored brand and entertainment posts of 2015. Among those best ranked are Samsung, Coffee-Mate and Lucky Charms. This list is part of the annual Year in Review initiative that the social network publishes each year. Among the post that stand out the most is Samsung Mobile’s phoneplant, a term used to describe the act of accidentally dropping a phone on the face of someone. Coffee-Mate was acknowledged for its campaign appealing for people to start their day drama-free with Coffee-Mate’s Hazelnut flavor. The exploding Lucky Charms cereal box initiative, generating over 110.000 notes, ranked in the third position. At the same time, Microsoft launched a special theme entitled #inspired by. In a statement, a Tumblr’s spokesperson said: “Rather than promote specific products or business verticals, Microsoft’s Tumblr will recognize the wild, weird and wonderful people who inspire them in their mission to empower every person and organization on the planet to achieve more.”