MERCADEO Versión en español

Shutterstock´s Live Event Assignments A New Photography Service Covering Any Event, Anywhere at Any Time

Liz Unamo| 4 de marzo de 2020

Candice Murray

After serving as an exclusive photography service for Advertising Week NYC 2019, Shutterstock extended its partnership to Advertising Week LatAm 2020. “Wherever it is held, this event is always full of creativity and incredibly talented advertisers, so being able to show this passion and energy to the world through our award-winning photographers is an honor,” said Candice Murray, VP of global editorial business development at Shutterstock.   Live Event Assignments is “a new professional photography service that allows brands to order live coverage of their events anywhere and at any time,” Murray said, adding that clients can “tap into the network of Shutterstock’s award-winning photographers and incomparable distribution platforms to provide perfect graphic reporting of the brand’s creative content with instant delivery.” Event coverage includes brand launches, music festivals, awards ceremonies, galas and more. “We are pleased to offer this service because it adds value to our clients’ existing promotions. Brands are already making huge investments in their events, and this service helps them go beyond that by photographically preserving these important moments Shutterstock works with several Fortune 500 media and public and private companies. It also distributes images to strategic partners such as The Associated Press (AP), the European Pressphoto Agency (epa) and Variety, as well as to collaborators, royalty and photographers. The platform’s images have captivated the world, including those seen on live broadcasts of curated news, sports, entertainment and appearances of the royal family, while its archives cover several decades of iconic images. “The collection includes more than 40 million pictures with over700, 000 new images published every month,” Murray said.

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