U.S. HISPANIC
Telemundo Internacional signs an international licensing agreement with Netflix
Maribel Ramos-Weiner| 25 de agosto de 2011
Luis Daniel Capriles, VP of International Digital Media at Telemundo Internacional
Telemundo Internacional announced an international licensing agreement with Netflix, which will enable the streaming of productions from Telemundo Internacionals library to subscribers all across Latin America. The deal includes more than 1,200 hours per year of Telemundos top original productions including top-rated properties such as La Reina del Sur (The Queen of the South), which is already set for Netflixs premiere launch in Latin America in the SVOD platform on all connected devices later in the year.We are very proud to be working with Netflix and will fully support their international expansion strategy, working closely with their executives, to provide the best content Telemundo has to offer. The growth of Netflixs SVOD platform is on our priority list as part of our expansion into all new media and emerging platforms, said Luis Daniel Capriles, VP of International Digital Media at Telemundo Internacional.This agreement will allow Telemundo Internacional to analyze viewer demand response on a year-by-year basis, allowing the company to be more selective with its content and fullfill its audiences needs. Netflix members will benefit from a wide range of compelling Telemundo content thats already proven popular with the U.S. Hispanic audience and around the world.
