U.S. HISPANIC
Galavisión´s Los Héroes del Norte with average of 854,000 Total Viewers 2+
Maribel Ramos-Weiner| 27 de octubre de 2011
Galavisión´s new series Los Héroes del Norte is ranking No. 1 in its time period among all other Spanish-language cable shows, reaching an average 854,000 Total Viewers 2+ within its first two weeks. Airing Sundays at 10pm, Los Héroes del Norte is a comedic story of five ordinary guys that meet under the worst of circumstances and form a band in their search for stardom within the world of norteño music. Since its premiere on October 9, the show has delivered an average audience of 256,000 Total Viewers 2+, a 224 percent increase for the time period when compared to four weeks prior.Among Adults 18-49, the series is delivering an average audience of 152,000 –a 217 percent increase for the time period when compared to four weeks prior. The series has also delivered 264 percent more Adults 18-34 in the time period compared to four weeks ago. On its premiere night, the series delivered 131,000 Adults 18-49 and increased the demo by 33 percent in the following week. Among Adults 18-34, Los Héroes del Norte increased its audience by 19 percent in its second week. On its premiere night, the series delivered 70 percent more Hispanic Adults 18-49 than its nearest competitor Discovery en Español, while also beating MTV Tr3́s, FOX Deportes and mun2. On the same night, the series delivered 71 percent more Hispanic Adults 18-34 than its nearest competitor MTV Tr3́s, while also beating Discovery en Español, mun2, and FOX Deportes.
