U.S. HISPANIC
Telemundo announces extension of Billboard Latin Music Awards agreement to 2020
Marcela Tedesco| 31 de julio de 2014
Uva: Será una magnífica oportunidad para acelerar el crecimiento de audiencia en ambas cadenas
Telemundo and Billboard Magazine, along with dick clark productions (dcp), announced a four-year extension of the agreement to produce the Billboard Latin Music Awards show through 2020.In addition, Telemundo and dcp will team up in 2015 to produce a new Spanish -language music awards show modeled on the successful American Music Awards show.”We are pleased to extend our relationship with Billboard to continue producing one of the most respected music award shows in the business,” said Joe Uva,Chairman, NBCUniversal Hispanic Enterprises and Content. “In addition to strengthening the great partnership we have with the Billboard team, we are looking forward to working with industry-leaders dick clark productions todevelop and produce a new music show for next year.”John Amato, Co-President of Billboard and The Hollywood Reporter said, “Billboard is thrilled to continue our relationship with Telemundo as they have been wonderful ambassadors for our brand over the last 25 years.””Telemundo has had proven success with the live broadcast of the Billboard Latin Music Awards,” said Mike Mahan, President of dick clark productions. “Their knowledge, passion and reach make them ideal partners to launch a new music show based on the iconic American Music Awards”.The Billboard Latin Music Awards are the longest-running and most prestigious Latin music awards show on television, and have celebrated all genres of Latin music for more than 25 years.
