U.S. HISPANIC
Telemundo Dallas-Ft. Worth: Comcast involvement allowed us to boost local news
Maribel Ramos-Weiner| 22 de agosto de 2014
Treviño: Sumamos a Enrique Teuteló como copresentador del noticiero
Dallas-Fort Worth station Telemundo 39 KXTX has received a big boost in local news coverage in the past three years after Comcast acquired NBCUniversal, which owns Telemundo.John Treviño, president and general manager of Telemundo Dallas-Fort Worth for the past three years, told PRODU that before the acquisition, Telemundo 39 KXTX, through its Telemundo Production Center (TPC), produced news not only for Dallas-Fort Worth, but also for San Jose, Phoenix, Denver, Houston, Dallas, San Antonio and Las Vegas. This limited its ability to properly serve its local Hispanic community. After its arrival, Comcast recognized this need and since February of 2013, Telemundo 39 has been 100% focused on generating news for its local market and the TPC was dismantled.According to Treviño, as a result of this boost, KXTX has moved to a new 75,000 square foot facility where it is integrated with the Dallas NBCUniversal station, capitalizing on production synergies. Additionally, the station is now capable of producing up to seven live shots during its newscast.KXTX has been able to incorporate more video journalists, a new co-anchor, Enrique Teuteló, who joins news anchor Norma García, sports anchor Ramón Díaz, and weatherman Néstor Flech. There are plans to add a second weather expert because Dallas is a market that requires more in terms of weather coverage.
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