U.S. HISPANIC
Televisa presented reality Hermosa Esperanza: a new format to improve the eating habits of Mexicans
Maribel Ramos-Weiner| 28 de agosto de 2014
Liza Echeverría será una de las conductoras del programa
Televisa presented its new reality Hermosa Esperanza, a format that seeks to motivate viewers to lead healthier lives. Produced by Gabriel Vázquez and hosted by Liza Echeverría and César Lozano, the reality show will follow five families over 26 weeks and will premiere August 30th at 2pm (Mexico time).The show will have its own website to interact with the public, and participants will have a group of experts on nutrition, pediatrics, fitness, psychology, and even a chef, who will guide them through their changes in routine.Hermosa Esperanza is a show that poses a difficult challenge: entering the conscience of millions of Mexican to improve their eating habits, hoping to raise their quality of life. The original model is families watching families, providing a good example people can relate to and learn from. Its is an unprecedented model in the world that challenges us and provides lots of learning opportunities, said producer Gabriel Vázquez.It was announced the project has robotic recording units, five field producers, researchers, reports, editors and recording studios, which involve a crew of over 100 people. The official sponsor of this first season is food giant Nestlé.
