U.S. HISPANIC
Digital entertainment company for Hispanic audiences FAV! launched with Emiliano Saccone as COO
Maribel Ramos-Weiner| 23 de enero de 2015
Alejandro Burato, CEO and Emiliano Saccone, COO
FAV! Network, a digital entertainment company created to globally unite content creators, audiences and advertisers with Latino DNA, just launched.It was created by private investors and has Alejandro Burato as CEO and former FOX executive Emiliano Saccone as Chief Operating Officer. The company will have offices in Loa Angeles, Buenos Aires and Central America.We know millennials watch videos most of the time. Many of us see in our own homes with our kids. FAV! was born to capitalize on that group and well do it with no geographic boundaries, said Burato.He also said he is excited to have Saccone on the team because of his vast experience in content production and reaching Latino audiences throughout Latin America and the U.S.FAV! will create digital content in English, Spanish and Portuguese, through channels that include: lifestyle, food, entertainment, kids, teens, music, technology, gaming, and fiction, among others. It will also aggregate YouTube channels and other digital platforms and will maximize the exposure of its content on Facebook, Vine, Instagram, Twitter and Twitch.The company is managed by a team with experience in new media, entertainment, technology, and the business of ad networks. It ha solid financial backing from private investors including Fernando Szew, CEO of MarVista Entertainment, who will have a strategic role in FAV!
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