MundoMax has decided to hold-off on its formal Upfront planned for May 18th in New York.Were still hard at work in our strategic realignment process and we want to finalize our go-forward plan before hosting a formal event. In the meantime, were continuing to work closely with our advertisers through more intimate pre-upfront, in-person meetings with clients and agencies as we deliver our differentiated content offering to our diverse Hispanic audience. We remain very excited about the future and the opportunity to serve the growing Hispanic market, said in a statement Nick Valls, SVP, Ad Sales, MundoMax.
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MundoMax announced upfront luncheon for advertisers on May 18 in New York
Seasoned media finance executive José Molina joins MundoMax as Chief Financial Officer
MundoFOX will officially be rebranded MundoMax on August 13th