U.S. HISPANIC
Millicom (Tigo) has announced a strategic partnership with Netflix in Latin America
Maribel Ramos-Weiner| 14 de junio de 2016
Millicom partnered with Netflix in Latin America to bring Netflix app preloads to Android smartphones from TigoSmart and provide promotions to TigoStar and TigoSmart customers in the region.We are excited to launch this Tigo and Netflix partnership which will start this month across our Central American markets with our South American markets joining soon afterwards, said to PRODU, Victor Unda, Chief Commercial Officer, Millicom.Tigo customers will have the chance to receive a prepaid Netflix subscription with the purchase of select TigoSmart mobile and TigoStar residential plans. These promotional offers are in addition to Tigos already successful TigoSports and TigoMusic entertainment packages. Customers are choosing Tigo for seamless on-demand services anywhere. This unique Netflix promotion is available only to TigoStar and TigoSmart subscribers. Customers will be able to enjoy a huge choice of viewing via our stable, high-speed network, commented.With this partnership, customers will be able to discover a diverse selection of movies and TV shows on Netflix such as Orange is the New Black, Dragons: Race to the Edge, Narcos and House of Cards.”By partnering with Millicom we’re making it even easier for many TV fans and movie lovers in Latin America to enjoy Netflix at home and on the go,” added Paul Perryman, director of Business Development at Netflix.
