U.S. HISPANIC
Animaccord extends the Masha and the Bear media presence in the US through a partnership with Univision
Maribel Ramos-Weiner| 7 de septiembre de 2018
Masha Y El Oso
Animaccord, the rights holder of the worldwide hit animated family show, Masha and the Bear, will promote the series in the USA by partnering with Univision Communications Inc., which will broadcast the show on UniMás and Galavisión starting on September 9th, 2018.
Following the huge success of Masha and the Bear show in Latin America, the series will air on UniMás and Galavisión, with the release dates of September 9 and September 10 respectively.
In addition to the Season 1 launch, the Univision channels plan to broadcast Season 2 as well as the spinoffs, Masha’s Tales and Masha’s Spooky Stories.
Also, Univision Enterprises, a division of UCI, has been named a licensing agent to develop promotional partnerships throughout the U.S. and Puerto Rico effective immediately. The two companies will work collaboratively to build Masha and the Bear licensing programs at retail by leveraging Univision’s significant multi-media platforms and unparalleled connection with Hispanic Americans.
Since September 2017 the Masha and the Bear series has been on the air in the USA in English on Universal Kids showing great performance among the audience so far.
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