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Juan Taylor of Landia: Great pieces result from an excellent staff, a great relationship with agencies and clients’ trust
Manuela Walfenzao| 16 de agosto de 2016
Juan Taylor, productor ejecutivo de Landia
For Juan Taylor, Executive Producer at Landia, Los Angeles success achieved in Cíclope Festival is due to the great pieces they submitted. “The three (pieces) resulted from an excellent roster and staff, a great relationship with agencies and clients’ trust” he told PRODU. Landia won four awards for: Anagram Lovers, Posiciones (Positions) and Francés (French) Go. Landia’s strengths lie -according to Taylor- in that they are “an experienced company but not old, big but not giant, local but at the same time international. Most of its staff was trained inside Landia with a work philosophy that binds them together, makes them seekers and never lose the hunger.” During recent years they’ve had several experiences with branded content. “It was something we developed together with the Digital department. This is a space where producers, screenwriters, designers and programmers, are looking after the needs of all kind of digital projects including branded content” he said. The production house is based in Buenos Aires, Madrid, Barcelona, Sao Paulo, Mexico City and L.A. In the future they hope “to keep developing talent, strengthening relationships with agencies and clients, and learning each day new tools and opportunities to communicate.”
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