MERCADEO Versión en español
Experts seek to balance security control of personal information posted on the Internet
Patricia Molina| 26 de enero de 2015
La pérdida de confianza de los consumidores podría ser un daño grave para el medio tecnológico
Today, users can always share their information in social networks, loading data in the cloud or other digital media. A free exchange of personal information that has brought data security a topic of controversy on the table.Ensuring security in the information posted on the internet by users increasingly becomes more urgent. The situation seems to alert the problems around data privacy that is causing the industry to stagnate without reaching the potential for which it is intended to. That is why it is urgent for a quick fix.Government policies appear somewhat like an obstacle; and sometimes, as support for conflict resolution. With the national security as a flag, governments ask daily to companies private information of their users. The challenge will then be to balance, and meet the requirements of users.Günther Oettinger of Digital Economy supports the idea of balancing the risks and benefits when developing government policies. “The world needs a UN agency responsible for the protection and security of data on the web,” he said.The loss of consumer confidence could be a tragedy for the technological environment. Among the basic rules and proposals to ensure safety, strict user consent is considered regarding the use of data by companies, a use that must also be strictly transparent.
