Denny’s launches Facebook page in Spanish

The restaurant chain Denny’s has launched its new website in Spanish on Facebook, {Denny’s Latino;https://www.facebook.com/DennysLatino}.The page includes the Red, White & Blue Slam Remix,, a humorous video recorded by a talented Latino rapper whose theme is the reinvention of what constituted a big hit at breakfast, the Grand Slam.The company will offer original and selected content, designed to interact with Latinos online and to foster an ongoing dialogue with the audience. Through regular updates, the fan base and Denny’s customers can learn about new offerings on the menu, promotions and offers.The launch of the new page in Spanish in social media comes at a time when 23 million Latinos are active on Facebook each month. More than a fifth of Denny’s clients are Hispanic, and just like American families, they enjoy the value, diversity and informal surroundings when out to dinner.”Latinos are not only the fastest demographic growing group in the U.S., but they are also the fastest demographic growing group for American diner” John Dillon, VP of Marketing at Denny’s, said. “From our tables to social media, Denny’s will continue its commitment to meet the needs of our valued Latino customers with their new Denny’s Latino Facebook page,” he said.