U.S. HISPANIC
Univision and Televisa expand their relationship for the production and distribution of content
Miryana Márquez| 17 de enero de 2017
Isaac Lee, CEO de Fusion y presidente de Univisión Noticias
Univision and Televisa announced a strengthened and expanded relationship between the two companies by unifying both of their content development and production efforts.
Isaac Lee, who currently serves as the chief News, Entertainment & Digital Officer for Univision and CEO for Fusion, will assume the role of Chief Content Officer of both Univision and Televisa, effective immediately.
His new role unifies the leadership and strategic direction of the production of content for consumers in the US and Mexico, and will continue to directly report to Randy Falco, president and CEO of Univision and will also now report to Emilio Azcárraga Jean, president of Televisa.
“I look at Isaac Lee as the ideal leader of our joint content efforts. With his creative mind and keen understanding of the rapidly changing tastes of young audiences, Univision and Televisa are best positioned to continue to evolve our aligned content offerings,” commented Falco.
In addition, Televisa announced that José Bastón Patiño will assume the role of president of Televisa International, reporting directly to Azcárraga. He will be responsible for the expansion of Televisa beyond Mexico and the US, and will remain a member of the board of directors of Televisa.
Both companies will benefit from a single, integrated focus on the Hispanic audience in the US and the domestic Mexican audience, as well as from potential cost synergies from aligned content initiatives.
The news and all other operations of both companies will remain independent, and the current terms and conditions of the existing programming license agreement between Univision and Televisa remain unchanged.
