NBC News is creating a daily news show exclusively for Snapchat

NBC has announced that it will begin publishing a twice-daily news show exclusively on Snapchat.

The show, called Stay Tuned, will appear in Snapchat’s Discover section in the morning and evening each weekday, and once on Saturdays and Sundays.

The general news show will feature four or five big headlines, and each episode will be about two and a half minutes in length.

This is the first time a publisher has created a daily show for Snap.

Snap and NBC will split revenue from ads sold alongside the show, and NBC is fronting all of the production costs, which includes two anchors: Savannah Sellers and Gadi Schwartz, and a crew of 30 full-time employees, said the website Recode.

“This is a different audience than typically finds us,” commented Nick Ascheim, chief of Digital, NBC News. “There’s a generation of people, many of whom are the so-called cord-nevers or cord-cutters, we want to bring NBC news to those people as much as we’ve been bringing [it] to television audiences for decades.”