U.S. HISPANIC
ESPN to launch multicultural late-night shows
Maribel Ramos-Weiner| 14 de diciembre de 2018
Freddy Rolon 1
ESPN announced that it will add two late-night shows to its programming line-up. Set to debut January 28, 2019, the two shows –Now or Never (ESPN2) and Ahora o Nunca (ESPN Deportes) -will be dedicated to covering the intersection of sports and pop culture for young, multicultural sports fans.
Now or Never and Ahora o Nunca will offer a new take on sports, with a laid-back vibe for the late-night fan. Fans can expect the co-hosts to have fun with sports headlines and reactions, chat about the latest news on movies, music, eSports, celebrity culture and much more.
The shows will feature social content that incorporates viewer interaction and engagement. Airing Monday through Friday, the two 30-minute shows will be produced from ESPN studios at L.A. Live in Los Angeles and air on ESPN2 and ESPN Deportes at 2am ET /11pm PT.
“We are excited to add these new shows to our programming line-up to serve a young, multicultural audience in English and Spanish. This unique format will bring together a diverse group of voices, whose experience will drive conversations beyond sports and tackle pop culture news, on-and-off the screen,” said Freddy Rolón, VP and general manager, ESPN Deportes.
Now or Never will be co-hosted by Steve Covino, Rich Davis, and Janelle Marie Rodríguez. Covino and Davis, who currently co-host Covino & Rich on ESPN Radio and SiriusXM’s Faction Talk channel, come to ESPN with a plethora of sports and pop culture experience.
Rodríguez is a South Florida native who began her career at a young age, making regular television appearances and her acting debut on TNT’s series The Last Ship. Rodríguez will serve as the bilingual co-host and appear on both shows.
Ahora o Nunca will be co-hosted by ESPN Deportes’ Mauricio Pedroza, Hérculez Gómez and Rodríguez.
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