U.S. HISPANIC
Hemisphere Media Group: In Andina Link we will impulse the increase in the distribution of Pasiones and Cinelatino
Maribel Ramos-Weiner| 5 de marzo de 2015
The immediate goal of Hemisphere Media Group, Inc. is to increase the distribution of its channels Pasiones and Cinelatino in Latin America, filling the existing distribution gaps and ensuring a broader coverage in the platforms of their current subscribers.Alan Sokol, president and CEO of the company told PRODU that in Andina Link, which takes place in Colombia, aside from looking for new opportunities to expand the distribution in the channels mentioned, they will also try to educate their existing and potential distribution partners on the main improvements they have made to the channels portfolio through great investments in programming, marketing and VOD content.”Our goal by participating in Andina Link is to increase the distribution of Cinelatino and Pasiones in all the Andean countries. We hope to meet with different distributors and be able to show them all the improvements we´ve made to our portfolio” he said.He added that with Cinelatino they are committed to purchasing more blockbusters from countries such as Colombia, Venezuela, Ecuador, Peru, Argentina, Spain, Chile, among others. “We want to strengthen Cinelation´s position as the destiny of Latin films, offering the largest amount of titles from Latin America and Spain”.Regarding Pasiones he added: “We are distributed by Telefónica Colombia and Venezuela and recently launched in Peru in that same manner. We have increased our subscribers with Millicom and are happy to announce that Pasiones will soon launch its service in Tigo Star in Bolivia. As a result, it will be available in all Millicom markets.”
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