U.S. HISPANIC
Liga MX final breaks records on Univision
Maribel Ramos-Weiner| 4 de junio de 2013
Liga MX final breaks records on Univision
Univision Deportes, the sports arm of Univision Communications Inc., announced that its live coverage of the Liga MX final featuring Club America vs. Cruz Azul delivered 4.5 million Total Viewers 2+, 2.6 million Adults 18-49 and 1.3 million Adults 18-34. Airing live from Azteca Stadium in Mexico City, Mexico on Sunday, May 26 from 8:50pm to 11:46pm, the Liga MX final was Sundays highest rated primetime program, regardless of language, on all of broadcast television with Adults 18-49 and Adults 18-34. The historic match also made Univision the No. 1 broadcast network in primetime among Adults 18-34, beating ABC, CBS, FOX and NBC. After this Sundays exciting end to the 2013 Liga MX Clausura, the ball keeps rolling on Univision Deportes with 90 Días de Delirio (90 Days of Madness). Univision Deportes will feature extensive coverage of the worlds most popular sport with the 2013 FIFA Confederations Cup in Brazil, the 2013 CONCACAF Gold Cup, the 2013 FIFA U-20 World Cup in Turkey, as well as highly-anticipated matches featuring the U.S. National Team, the Mexican National Team, the German National Team, plus MLS matches including the 2013 MLS All-Star Game. With more than 100 games and 3,000 hours of live soccer over a period of 90 days, Univision Deportes continues to be the home of soccer in America this summer.
