U.S. HISPANIC
Luis Silberwasser leading Univision’s national TV properties
Maribel Ramos-Weiner| 12 de enero de 2021
Luis Silberwasser Presi Telemundo
Luis Silberwasser has been appointed to the newly created role of president of the Univision Television Networks Group to lead Univision’s national TV properties.
In this position, Silberwasser will be responsible for continuing to accelerate Univision’s lead in U.S. Hispanic media across the full portfolio of Univision’s national television networks.
Daniel Coronell, president of News; David Rabinowitz, EVP of Broadcast Operation and Technology; Jessica Rodríguez, president of Entertainment and CMO; and Juan Carlos Rodríguez, president of Sports, will report directly to him.
Silberwasser is a seasoned media executive who brings a fresh perspective and valuable industry insights from his tenures at Telemundo and Discovery Communications. Most recently, Silberwasser served as President at Telemundo Networks, where he was credited with overhauling the company’s content strategy and modernizing the brand for its target Hispanic audience. During Silberwasser’s oversight of Telemundo, he drove record rating growth for the company, particularly during the primetime daypart.
