NBCUniversal returns to in-person Upfronts in New York

Linda Yaccarino, Chairman of Global Advertising and Partnerships at NBCUniversal, revealed in a letter to the industry that they will be hosting their annual upfront presentation in New York at Radio Music Hall.

The NBCUniversal event is scheduled for the morning of Monday, May 16, while in the evening, Telemundo will host a party at the Ziegfeld Theater. And on May 2, Peacock will participate in the IAB’s NewFronts, returning in person after two years on a virtual footing.

This will be NBCUniversal’s first in-person presale event at the Radio City Music Hall since 2019.