U.S. HISPANIC
Telemundo Deportes’ Rumbo al Mundial World Cup qualifier between Honduras and Mexico delivered 2.5 million Total Viewers
Maribel Ramos-Weiner| 13 de octubre de 2017
Ray Warren, president Telemundo Deportes
Telemundo Deportes’ Rumbo al Mundial World Cup qualifier between Honduras and Mexico, broadcast on Telemundo last Tuesday, October 10 at 7:30 pm ET, ranked as the #1 sports event across broadcast and cable television of the day, regardless of language. The match window delivered 2.5 million Total Viewers and 1.4 million Adults 18-49, according to Nielsen.
Honduras’ win over Mexico outperformed beIN SPORTS’ broadcast of the qualifiers by triple digits. It also out-delivered the MLB Division Series on TBS and NBA Preseason on ESPN. The qualifier’s viewership peaked in the last half hour with 3.4 million Total Viewers.
Locally, Telemundo ranked as the #1 TV station, regardless of language among Adults 18-49 in Los Angeles, Miami, Houston, and Phoenix. It also ranked as the top Spanish-language TV station among Adults 18-49 in New York, Houston, Dallas, Chicago, San Francisco, Phoenix, Orlando, Philadelphia, D.C. and Atlanta.
“The CONCACAF World Cup qualifiers have consistently delivered strong ratings for Telemundo, and Tuesday night’s results reinforce the strength and passion of the U.S. Hispanic soccer viewers. We look forward to continuing serving our audience with world-class coverage of the teams and stars they love as we get closer to the FIFA World Cup next summer,” said Ray Warren, president of Telemundo Deportes.
