Univision set to capture 27th consecutive February Sweep as No. 1 Spanish-language network

Univision is set to finish as the No. 1 Spanish-language network in primetime for the 27th consecutive February sweep.

Univision has averaged 1.5 million Total Viewers 2+, 597,000 Adults 18-49 and 238,000 and Adults 18-34, out-delivering Telemundo by +29%, +18%, and +9%, respectively, during primetime in the February 2019 sweeps.

For total day, Univision is delivering double-digit audience advantages over Telemundo among Total Viewers 2+ (+30% advantage), Adults 18-49 (+33% advantage) and Adults 18-34 (+27% advantage).

In the February 2019 sweep, Univision will finish as the fifth most-watched broadcast network in primetime, outperforming The CW by double to triple-digit margins among Total Viewers 2+ (+83% advantage), Adults 18-49 (+104% advantage) and Adults 18-34 (+113% advantage).

Additionally, Univision has out-delivered one or more of the top English-language broadcast networks (ABC, CBS, NBC or FOX) on five out of every seven nights among Adults 18-34 (72% of the time). This represents an increase when compared to the November 2018 sweep (46% of the time) and February 2018 sweep (71% of the time).

“The February sweep is a further affirmation that the primetime programming changes we instituted last year – based on research and insights into our core audience – are continuing to provide Univision with significant rating momentum. This new strategy continues to propel our primetime lineup and re-energize our Univision audience. We are confident in our recent sustained success and are excited to showcase the rest of our 2019 programming slate as we continue to deliver as the go-to destination for Hispanic America,” said Jessica Rodríguez, president, Chief Marketing Officer, and Chief Operating Officer, Univision Networks.