Latino U.S. Day | Cannes 2026

Latino U.S. Day | Cannes 2026

Human Connection

Verónica Elizondo of Conill: “You Can’t Engineer Virality—Audiences Decide”

2 de julio de 2026

Viral ideas cannot be engineered—they have to be embraced by people. That was one of the key conclusions shared by Verónica Elizondo, Chief Creative Officer of Conill...

Checha Agost Carreño of Founders: “Backlash Means You Made People Feel Something”

2 de julio de 2026

Creativity needs less fear and more freedom—even if that means embracing controversy. That was the message from Checha Agost Carreño, Founder and Chief Creative Officer...

Christian Mondragon of Casanova/McCann: “Ideas Are Not Just Viral, People Want to Be Part"

2 de julio de 2026

Virality is no longer measured by shares alone—it is defined by participation, according to Christian Mondragon, senior creative at Casanova/McCann and member of Círculo...

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