2 de julio de 2026
During the third edition of Latino US Day at Cannes Lions 2026, organized by Advertising Week LatAm powered by PRODU, the program featured networking sessions, panel...
2 de julio de 2026
Artificial intelligence is transforming marketing at unprecedented speed, but the future of creativity will still depend on human insight. That was the central message...
2 de julio de 2026
Connected TV is no longer just another media channel—it is becoming the backbone of a more intelligent, measurable and integrated marketing ecosystem. That was the...
2 de julio de 2026
The Hispanic consumer has become one of the strongest drivers of business growth in the United States, yet marketing investment continues to lag behind that reality....
2 de julio de 2026
At a festival dominated by conversations about brands, technology, and artificial intelligence, the Founders session “The Generation We Can’t Afford to Lose” brought...
2 de julio de 2026
During the third edition of Latino US Day at Cannes Lions 2026, PRODU invited Publicitarias to lead a conversation on cultural intelligence and diversity in the...
2 de julio de 2026
There is no formula for making an idea go viral, but there is a common principle behind the campaigns that do: they begin with culture, not with the ambition of chasing...
2 de julio de 2026
Inclusion, accessibility and cultural relevance are no longer optional initiatives—they have become essential drivers of business growth. That was the central message of...
