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A-list talent, business leaders and creative legends unite to produce LIONS Live
Liz Unamo| 11 de junio de 2020
Lions Live 2020
Cannes Lions has announced details of the talent forming the agenda for LIONS Live, the new digital experience taking place from 22-26 June. Curated in partnership with some of the world’s most creative people and companies, LIONS Live will offer beautifully produced content and experiences, in a range of compelling digital formats. Available to watch for free, from any screen, anywhere in the world, LIONS Live will be broadcast from a London studio and anchored by BBC journalist and presenter, Tina Daheley. Speaking about LIONS Live, Charlotte Williams, VP of Content, Cannes Lions, said: “We’ve taken the very best content elements of Cannes Lions – the provocative ideas, diverse speakers, global insights, debate – and translated them into a curated digital experience. We’re working in partnership with some of the most creative people on the planet and they’re producing compelling content to a very high standard. These are storytellers from the best creative agencies, production companies, entertainment companies, content creators and platforms. We want everyone to feel inspired by this, and to come away rebooted and refreshed.” In the LIONS Live debate, Cannes Lions Chairman, Philip Thomas, will bring together five industry leaders from across the globe to discuss how the industry will emerge from the crises of both Covid-19 and its economic fall-out, as well as the challenges of representation and equality thrown into the spotlight by the recent Black Lives Matter protests. Thomas will be joined by David Droga, Founder & Creative Chairman, Droga5; Lorraine Twohill, Chief Marketing Officer, Google; Steve Stoute, Founder/CEO, Translation; Mark Read, Chief Executive Officer, WPP; and Jean Lin, Global CEO-Creative, Dentsu Aegis Network and Global Executive Chairman, Isobar.
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