Ad agency Oneighty° opens in Puerto Rico

Betting on the Puerto Rican market, two experienced Puerto Rican creatives, Ricky Soler and Javier Tirado, joined forces to found the Oneighty°Agency offering full creative services.“Our agency is here to offer strategic solutions with a new way of thinking, accepting challenges and presenting solutions all together. With a 180° approach” said Ricky Soler, who up to December acted as VP of creative services at Draft FCB Puerto Rico. For his part, Javier Tirado, who until the Oneighty° Agency came into his life, had his own shop, JT Publicidad, said: “I was looking for ways to keep growing my agency, and when I ran into Ricky we realized that we shared the same philosophy and the same ambition to create and offer something new and different. A turn-around for the industry. Sharing that vision, the partnership was a natural”. Oneightyº Agency started up operations last Jan. 2 with seven employees, and now serves important clients like Honda, the Honda Dealers Association, Holsum, Novartis OTC, MillerCoors and Interboro Systems Corp.As a full-service agency, Oneightyº Agency provides traditional advertising and services like digital, retail or shopper marketing, public relations, and has established strategic alliances with Sentidos and Media Management to offer promotional services for the media.For more information, visit the website of Oneighty°, or its Twitter, Facebook and Instagram accounts.