MERCADEO Versión en español
Diversity and Multicultural Market Will Be the Main Topics of ANA Conference
Manuela Walfenzao| 21 de agosto de 2017
Dávila anunció la creación de The Alliance for Inclusive & Multicultural Marketing
National Advertiser Association (ANA) will host the Multicultural Marketing and Diversity Conference between November 5 and 7, 2017, which will provide learning and inspiration to assistants to make effective marketing for consumers and build a strong channel for the talent. The event includes the Multicultural Excellence Awards, which will recognize the best in multicultural advertising campaigns. “The U.S. corporate world is not creating enough, the growth rate of our industries is at an anemic 2%. More than half of Fortune 500 companies have seen profits fall since last year” highlighted ANA in its web portal. In this sense, the ANA CMO Masters Circle has identified inclusiveness and multicultural marketing as well as talent as key drivers of organizational growth. ANA’s Alliance for Inclusive & Multicultural Marketing (AIMM) has spent the last year addressing these challenges and coming up with solutions. The theme of the conference this year will be: Growth Factors, Diverse Consumers and Diverse Talent, and the hashtag is #ANAMulti. Members of ANA’s Alliance for Inclusiveness and Multicultural Marketing (AIMM), will lead the agenda of the event, which addresses the mission of raising the industry to build brands and business results by creating a voice to move towards an inclusive multicultural marketing. Entries for the conference will be open until October 12, and the event will be held at the Fontainebleau Miami Beach Hotel
Diario de Hoy
Noticias relacionadas (3)
9 de octubre de 2016
Coca-Cola y DAVID Miami se alzaron con el gran premio en Hispanic
6 de noviembre de 2015
ANA da inicio a su conferencia Multicultural marketing & diversity 2015