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FastFWD “What’s on AdBusiness?” Pandemic, the digital investment boom

Cristian Vergara | 26 de mayo de 2021

FastFWD Mayo 2021

The Covid pandemic has inserted a digital accelerator in the communications industry, which today is reflected in the patterns of advertising investment. So…what’s the current scenario? In the May edition of FastFWD, these expert industry leaders provide their view of today’s investment context: Santiago Darmandrail, CRO & CPO of Retargetly; Anne Marie Dono, regional director of Reprise IPG Mediabrands; Federico Adlercreutz, LatAm regional manager at Smart; Yesid Vanegas, country manager of SunMedia Colombia; and Carolina Ibarguen, general manager at Kantar Ibope Media Colombia. See the May edition of FastFWD