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Iván Calle from Zubi Advertising: Vote is an internship program that is part of our commitment with Hispanics
Liz Unamo| 12 de septiembre de 2016
Iván Calle, director creativo ejecutivo de Zubi Advertising
As part of their commitment with the Hispanic community, Zubi Advertising presented Vote, the most recent work made by a group of interns with support from the agency creatives. Iván Calle, Executive Creative Director of the agency, explained to PRODU that the initiative is part of the topics that help improve the lives of Hispanics in the U.S..“What is important about the project is for the Hispanic community to manifest itself, register and vote for the candidate of their preference, but with the awareness of the importance of participating in the U.S. elections. The relevant thing is voting, mainly because of the influence it has in the life of your family and your friends as well, not only your own” he stated.Through the intern program, led by Michelle Zubi, students learn how an agency works. “We assign the topic, then they come up with the idea and, in the end creatives help them. Some creatives from the fixed Zubi staff were assigned to the project.”The interns who took part in the project were: Alex Tafur, Misha Cruz, Michelle Abdelnour, Nadia Mousa, Antonio Casuso, Victoria Alsina. The creatives were: Armando García, Iván Calle, Michelle Berríos, Juan Carlos Piedrahita; the production team included: Jorge Chirino, Momo Parra and from the agency: Michelle Zubi, Verónica Socarrás, Troy Vals, Yadira Santana_Dowling, Marcela Murillo. The production company 2150 and Outpost Audio also participated.
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