MERCADEO Versión en español
Mobile payments are making life easier
Patricia Molina| 12 de julio de 2014
Las opciones de pagos móviles están haciendo más fácil la manera de pagar por bienes y servicios
There is no way to deny how digital connectivity has impacted on our daily lives. It is impossible not to see it has changed our way to watch a video or even the eagerness to control our health.The digital era is beginning to change users, as well how they make their daily purchases. Consumers using mobile payment technology already consider it as the normal way to pay. As a matter of fact, according to the Nielsens Mobile Wallet report from 2014s second trimester, 40% of mobile wallet users say they rely on mobile methods as their main payment means. There is a wide range of digital payment methods such as PayPal, Google Wallet, MasterCard PayPass, among others. Users of this innovative system are men and women, who use the services in the same proportion, 47 % and 53%, respectively. Mobile users ranging from 18 to 34 years old include the majority of users, 55%; and35%, are between 35 and 54 years.Curiously, mobile payment users encompass all income levels, with the highest use amongst those earning less than US$50,000m, 32%; and over US$100,000, 29%. Mobile payment options are making the way to pay for goods and services easier. As a matter of fact, peer to peer payment methods are helping relieve uncomfortable situations arising when friends go out together and the check on a restaurant or bar is brought to them.
