PRODU and Creative Circle USA team up with Adweek to honor Hispanic creatives

In celebration of Hispanic Heritage Month, PRODU and Creative Circle USA in collaboration with Adweek will present the Creative Flavor series, dedicated to the industry’s innovators who work to make their sectors more inclusive by means of unique marketing ideas and contributions. “As PRODU’s associate editor and senior director for the U.S. Hispanic market and Latin America, I’m always looking for new ways to expand the riches and cultural diversity that the Hispanic market represents” Mara Fernandez told Adweek.To which Creative Circle President Flor Leibaschoff added: “I’m delighted by the collaboration of Creative Circle USA, PRODU and Adweek. Showing off some of the finest Latino talents and agencies in our profession is always a priority. Hispanic Heritage Month represents a lot more than a month. We hope the day will come when all clients realize that the purchasing power of Latinos goes far beyond September and October.” See the Creative Flavor series on the following link.