MERCADEO Versión en español
The Weber Shandwick Collective Launches Business & Society Futures to Advise Clients Across Business Strategy, Stakeholder Expectations and Societal Impact
Liz Unamo| 1 de diciembre de 2022
Gail Heimann de The Weber Shandwick Collective
The Weber Shandwick Collective (TWSC) launched Business & Society Futures, comprised of the Collective’s advisory brands, Powell Tate, United Minds, KRC Research and Weber Shandwick’s Corporate Affairs, Public Affairs and Social Impact & Sustainability practices. The agency network also announced the creation of The Collective Senior Advisors, a new group of outside senior advisors who will counsel clients on leadership positioning, organizational effectiveness, policy and regulatory complexity, positive societal impact and value creation for all stakeholders. Business & Society Futures will give clients a single point of access to the industry’s most accomplished strategists and counselors, providing differentiated AI and technology-backed insights and advisory expertise across communications, public affairs and management consulting. “Understanding and managing social and political polarization, environmental challenges, misinformation and disinformation are now required leadership skills for CEOs and other executives to ensure organizational resiliency, drive commercial performance and deliver growth,” said Gail Heimann, CEO of The Weber Shandwick Collective. “The formation of Business & Society Futures and the addition of The Collective Senior Advisors enables us to more seamlessly and nimbly provide clients a range of expertise and capabilities related to their company’s business performance, stakeholder expectations and societal impact.”Business & Society Futures will be led by Chris Deri, Weber Shandwick’s Chief Corporate Affairs Officer and President of TWSC’s C-suite Advisory Business. Pam Jenkins, Weber Shandwick’s Chief Public Affairs Officer, will serve as executive partner to Deri while continuing to head up the global public affairs practice, Powell Tate and the firm’s growing public health practice. Kate Bullinger, CEO of United Minds, a consultancy specializing in organizational transformation, and Paul Massey, President of Powell Tate & Weber Shandwick’s Global Lead, Social Impact & Sustainability, will co-chair the new group.
Diario de Hoy
Noticias relacionadas (3)
16 de octubre de 2022
Weber Shandwick fue reconocida como Mejor Agencia del Año en SABRE Awards LatAm
16 de septiembre de 2019
Weber Shandwick México es reconocida como agencia del año en los Sabre Awards