U.S. HISPANIC
Globo closes a deal with WAPA TV and takes Pantanal to Puerto Rico
Maribel Ramos-Weiner| 20 de septiembre de 2023
Pantanal de Globo en WAPA Puerto Rico
Pantanal arrives in Puerto Rico after an agreement with Hemisphere Media´s WAPA TV. Broadcasted in 2022 in prime time on TV Globo, the telenovela narrates the saga of Leôncio and Marruá families, surrounded by one of the richest ecosystems in the world.
Audience leader during its broadcast in Brazil (Source: Kantar Ibope Media – PNT (03/28 – 10/09/2022), the telenovela reached channels such as Chilevisión, in Chile, Telefe, in Argentina, and Telefuturo, in Paraguay, in addition to SIC, in Portugal and HRT, in Croatia. Pantanal is also available in Latin America (except Brazil) on the Paramount+ platform. And next December, it will arrive in Poland. Due to an agreement with Ampersand Fiction, the production will be shown on Novelas+ and its streaming platform.
“It’s great to see Pantanal going to another territory in the Americas. It’s a product with a universal story that engages the audience, and we are delighted to be resuming our partnership with Wapa TV with this telenovela. We always seek to take our stories to different audiences and I am sure that this negotiation will open up even more possibilities between Globo and Hemisphere Media” says Isadora Filpi, Content Distribution & Partnerships.
“Pantanal is a telenovela with a fascinating story, not only when it comes to plot and mysticism, but also when it comes to the results it achieved throughout the years. I think the television viewers of Puerto Rico will be able to enjoy a great production shot at natural scenarios, like only Globo knows how to do” says Jimmy Arteaga Grustein, president of Programming, Production and Advertisement of WAPA.
Written 32 years ago by Benedito Ruy Barbosa and adapted by his grandson, Bruno Luperi. Pantanal features names like Marcos Palmeira (Sweet Diva), Murilo Benício (The Clone), Juliana Paes (India: A Love Story), and Renato Góes (Orphans of a Nation) in the cast.
In addition to Pantanal, during the year Globo and Hemisphere Media Group reinforced their partnership with agreements involving the telenovelas A Mother’s Love, Rising Sun and the series Al Desnudo.
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