U.S. HISPANIC
Luz Marina Arango: We closed Andina Link with more than 3,016 attendees
Maribel Ramos-Weiner| 11 de marzo de 2022
Luz Marina Arango de Andina Link
The 28th edition of Andina Link concluded last Thursday, March 10, in the city of Cartagena de Indias, Colombia, with a very positive balance, which includes a massive attendance that exceeded more than 3 thousand people.
“We are very happy with the outcome, which is the result of the work we did throughout the pandemic with the creation of the virtual Andina Link portal, where we educated, worked with exhibitors, and connected customers. Thanks to this effort we had massive participation,” said Luz Marina Arango, president of Andina Link.
In this edition, the countries of Latin America and Central America were able to meet. More than 120 stands of the fair were sold and new spaces were even opened for the commercial display.
“Another aspect worth highlighting was the Latinscreens, a space that we included in the agenda for the first time so that local channels could present their content and announcements. At the same time, the networking space became an opportunity for closing agreements. It was all thanks to Canal Tro, Audiovisual Promotion of Colombia (PAC) and MinTIC (Ministry of Information Technologies and Communications of Colombia),” she added.
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