U.S. HISPANIC
Shorts International launches Latin America’s first short movie channel TVCortos on DIRECTV
Maribel Ramos-Weiner| 28 de agosto de 2018
Carter Pilcher Shorts International
Shorts International, the world’s leading short movie entertainment company and operator of the ShortsTV channel, announced the launch of TVCortos, the new Latin American HD TV channel dedicated to short movies.
TVCortos is available to viewers through DIRECTV to more than 8 million subscribers in South America, including Argentina, Chile, Colombia, Ecuador, Peru, Uruguay and the Caribbean. With a library of over 5,000 titles, including award-winning and star-studded live action, animated and documentary shorts, Shorts International is uniquely positioned to capitalize on Latin America’s appetite for short content. The channel is an all-Spanish language feed, with Spanish original-language content representing approximately one-third of its programming at launch and pushing rapidly above 50%.
Shorts International also plans to roll out its dedicated short movies app across Latin American markets in the coming months, as the global shift in entertainment preferences towards short-form content with multi-platform availability continues to gather pace.
“Working with DIRECTV at the forefront of entertainment in Latin America is exciting. It’s where some of the world’s most important trends are being established. Entertainment tastes are changing globally but Latin American audiences are leading the way into shorter form entertainment. Now, TVCortos is bringing the highest quality short-form entertainment – the best films from Latin and international creators – to create one big entertainment opportunity for Latin America,” commented Carter Pilcher, CEO of Shorts International.
TVCortos will stream on channel 1521. In addition, on-demand content from TVCortos will be available through DIRECTV’s digital platforms.
