U.S. HISPANIC

Univision’s presentation of the Brazil vs. Mexico match of the FIFA World Cup Brazil 2014 averaged 6.8 million Total Viewers

Maribel Ramos-Weiner | 19 de junio de 2014

The match was the most-viewed World Cup group stage match in Univision Deportes history among Total Viewers

Univision Deportes’ presentation of the Brazil vs. Mexico match of the FIFA World Cup Brazil 2014 delivered its most-viewed group stage match in Univision Deportes history, with an average of 6.8 million Total Viewers and 3.5 million Adults 18-49. The match aired on the Univision Network, which was simulcast on Univision Deportes Network (UDN), on Tuesday, June 17, 2014. The match reached 12.2 million Total Viewers who tuned into all or part of the broadcast.The match was the most-viewed World Cup group stage match in Univision Deportes history among Total Viewers, besting the Mexico-France match on June 17, 2010 (6.0 million Total Viewers) and Mexico-South Africa match on June 11, 2010 (5.9 million Total Viewers).Univision Deportes’ coverage of the Brazil vs. Mexico match outdelivered ESPN’s coverage of the same match by +61% among Total Viewers and +64% among Adults 18-49. ESPN averaged 4.2 million Total Viewers and 2.1 million Adults 18-49.Univision Deportes’ coverage of the 2014 World Cup is pacing ahead of its 2010 World Cup coverage by +54% among Total Viewers and +41% among Adults 18-49 through 17 matches.

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