U.S. HISPANIC
Univision Interactive Media and NFL team up to launch NFL.com/español site
Maribel Ramos-Weiner| 23 de septiembre de 2010
Mark Sánchez, quarterback from New York Jets, is one of the Latin players in the NFL
Univision Interactive Media, as an expansion of its existing partnership with the National Football League (NFL), today announced the launch of www.NFL.com/espanol the new official Spanish-language website of the NFL. Combining the former www.NFLatino.com and www.nfl.com.mx sites to provide one destination for Spanish-speaking NFL fans around the world, the site provides the most in-depth information on the NFL, and brings Spanish-language video highlights of NFL games to a worldwide audience.We are working very closely with the NFL to deliver a great experience for our users, while also making it possible for leading advertisers to reach our valuable audience with targeted football content and relevant sports brand messaging that connects them with Hispanic sports fans more than ever before, said Kevin Conroy, President, Univision Interactive Media. We are pleased to expand our partnership with Univision to bring all of our Spanish-speaking fans around the world the best content available. With America’s most popular sports league and the country’s leading Spanish-language online publisher, fans can look forward to an even more in-depth and interactive experience, says Brian Rolapp, Senior Vice President of NFL Digital Media & Media Strategy.
