U.S. HISPANIC
Verizon FiOS TV launches Spanish-language movie channel Cine Estelar
Maribel Ramos-Weiner| 28 de febrero de 2012
Cine Nostalgia and Cine Estelar, now both available on Verizon FiOS TV
Verizon is adding Spanish-language movie channel Cine Estelar to its FiOS TV lineup, expanding FiOS TV’s extensive Spanish-language offering of more than 175 of the most popular channels available. The addition of Cine Estelar strengthens Verizons line up responding to the needs of the growing Mexican population in the United States. Cine Estelar, along with Cine Nostalgia, can be found on channel 1688 and 1687 respectively on FiOS TV’s La Conexion package. Cine Estelar is a 24-hour-a-day, color movie channel with the best box office hits of the Mexican film industry from the 60s to date, with 260 premieres a year, 12 different titles every day and 5 new releases each week. Cine Estelar and Cine Nostalgia offer more than 3,000 exclusive titles, the largest library of Mexican movies in the world, not available in any other channel.”The essence of Cine Nostalgia and Cine Estelar channels is simple: A comprehensive approach, we focus on what consumers enjoy watching and take care of every detail, said Carlos Vasallo, president and CEO of Cine Nostalgia, Cine Estelar and other entertainment venues, who focuses on maintaining a solid differentiation of both channels. On average a Spanish channel line-up in any pay-TV platform is of 35 to 45 Spanish channels, and Cine Estelar consistently ranked every week of last year as the number 1 channel right after main TV networks Univision, Telemundo, TeleFutura and Galavisión; and Cine Nostalgia ranked among the top 10 Spanish channels. Our library keeps growing with high-quality uncut films as they were originally created and now both channels are available on Verizon. Verizon FiOS TV is an increasingly popular choice for Hispanic consumers looking for value, technology and the benefits of the triple bundle,” continued Vasallo.
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