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ALMA, We Believers, DAVID Miami & LAPIZ Awarded At The One Show 2017
Manuela Walfenzao| 15 de mayo de 2017
La iniciativa digital llegó a las siete millones de visitas de forma orgánica
The Hispanic market was presented with 14 awards at The One Show 44th edition that took place on Friday 12th. ALMA stood out with 9 awards, most for the campaign the agency developed for the second season of the Netflix’s series Narcos. ALMA won 4 pencils for Spanish Lessons, one bronze and a merit in Digital Social Media & Viral Posts. With the episode Leak of Narcos the agency was presented with bronze. Additionally, they won two merits for the piece Predators. “Narcos for Netflix is an account that allowed us to be little more transgressive” said Beatriz Torres, Creative Director at ALMA. “The level of the pieces we saw at the One Show was very high, which makes us value even more the six pencils. It was an honor to go on stage and receive those awards among so many good, transgressive campaigns, that also set trends.” We Believers was presented three gold and one silver pencils for the Edible Six Pack Ring campaign for Saltwater Brewery, which has been widely recognize in creativity festivals. DAVID Miami was awarded with two bronze pencils and three merits for its Scariest BK campaign for Burger King, and a silver pencil and two merits for Whopper Sign, also for Burger King. LAPIZ won a bronze for Doppelgängers Tourist for the Mexican Tourism Board. While The Community was awarded with one merit for Don’t act like a pedestrian for Buenos Aires City, and LatinWorks won a Merit for the Ponle acento campaign for MLB.
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