MERCADEO Versión en español
Goya Foods Launches The ‘Can Do’ Campaign To Benefit Feeding America
Liz Unamo| 5 de julio de 2017
La campaña culmina en mayo de 2018
Goya Foods launches the Can Do campaign, a yearlong series of product promotions, food donations and local food banks to benefit Feeding America. A minimum of 600,000 pounds of Goya products will be donated to families and individuals throughout the United States who lack access to nutritious, affordable and culturally appropriate meals.”We have always believed in the importance of helping families in need,” said Bob Unanue, President of Goya Foods. “Since my grandfather started Goya in 1936, we have worked hard to demonstrate the values we hold true to the foundation of Goya Foods and what better way to give back to our country than with the nourishment of a healthy meal.”The Can Do campaign is Goya’s way to give back to the community and provide consumers with the opportunity to be a part of Goya and Feeding America’s fight to end hunger in the United States. Each donation will be made in the name of Goya’s retail partners throughout the country, which will also give supermarkets the opportunity to be part of this new initiative. The Can Do campaign is part of Goya Gives, a national initiative committed to supporting local communities through social and environmental causes
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