MERCADEO Versión en español
Jamendo Offers to Independent Artists a New Source of Revenue
Manuela Walfenzao| 29 de agosto de 2017
Donati: Jamendo es rentable y les paga a sus artistas directamente
With an innovative vision and 10 years of experience in Europe comes Jamendo, an independent music platform that finds revenue and exposure to U.S. artist. “Jamendo provides a solution, not replacing the PRO but providing a choice for the artist, an alternative that works. Jamendo is profitable and pay artists directly” says Emmanuel Donati, Managing Director at Jamendo. According to a press release explanation, Jamendo expressed there is something wrong with the copyright model, in which only 7% of the streaming revenue go to artists, leaving labels and intermediaries the biggest slice with no transparency. However, with Jamendo, this percentage can reach up to 65% with its licensing platform. In fact, the platform has sold more than 35,000 licenses worldwide. Any professional looking for music for its multimedia project (ads, movies, etc.), or for in-store music can directly buy music from musicians worldwide” says the release, adding that “prestigious brands such as Ford, Nestlé, Sony, Huawei or Mercedes-Benz trusted Jamendo for their advertisements, and global retailers such as United Colors of Benetton, McDonald’s or Swatch enhance their in-store atmosphere thanks to the music platform.
