U.S. HISPANIC
Beatriz Pedrosa-Guanche Univision’ SVP Corporate Communications
Maribel Ramos-Weiner| 4 de marzo de 2021
Beatriz Pedrosa-Guanche de Univision
Univision announced the appointment of Beatriz Pedrosa-Guanche as SVP, Corporate Communications based in Miami.
“Beatriz is a global communications leader with more than two decades of marketing and communications experience that will help support our ongoing transformation and long-term objectives by leading the corporate communications team at this critical juncture,” commented Pierluigi Gazzolo, president and Chief Transformation Officer of Univision.
“I am incredibly honored to join the Univision team and help lead the Company’s corporate communications function at such an exciting and transformational time in its history. I look forward to collaborating closely with Univision’s distinguished leadership bench to effectively communicate the Company’s strategic direction and support their effort to build Univision into the strongest organization it can be for its Spanish-language viewers everywhere,” remarked Pedrosa-Guanche.
Pedrosa-Guanche brings more than 20 years’ experience in marketing and communications having served in several senior positions at Apple Inc., Burson-Marsteller, Brazil Telecom of America, and Verso Technologies.
Separately, the Company announced that after 15 years with Univision, Rosemary Mercedes has decided to resign from her role as Chief Communications Officer and transition out of the Company later this month.
Gazzolo added, “I want to thank Rosemary for her dedication to shaping and elevating the Univision story. Throughout her tenure with Univision, Rosemary has played an important role in raising the profile of the Univision brand and the Hispanic consumer opportunity in the marketplace. We are excited for Rosemary on her next chapter and again thank her for her significant contributions and the indelible legacy she leaves behind through her team and across the company.”
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